Description

ISACA needed a theme song, and a killer rap video that would amplify and articulate its brand identity with members, giving them a massive reveal for their global conference and a digital asset for culture-building all at once.

Event Rap and its affiliated artist Mega Ran worked with the ISACA Membership Engagement Team top produce the “ISACA Anthem” for their annual membership conference in 2022, with the world premiere screening at the digital event for members worldwide.

The song was extremely popular with ISACA’s 100K+ members, and in 2023 ISACA began using the song and video for membership engagement, marketing, and culture-building, sharing it in a LinkedIn post and publishing it on YouTube, and also including a link to the video in every digital membership card shared with organization members. ISACA reported to Event Rap that staff have been heard rapping the lyrics spontaneously in the office, have memorized and performed the song live at offsite events.

Most recently, in 2024 the Sri Lanka ISACA Chapter presented a choreographed hip-hop dance routine set to the anthem, performed live at their annual Digital Trust Awards Gala.

The original YouTube video now has more than 387K views and counting, and continues to serve as an on-brand team-building asset for the organization, bringing members together around a common anthem and instilling them with pride in a common culture and common goals.

Every great organization deserves a great rap anthem!

Videos